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June 6th, 2008

Fake Ads to Track Conversions (or fun with a dash of fat hate!)

The Philly Inquirer ran an ad that directed you to www.flyderrie-air.com - while it looked real, it was not.  It was created "by Philadelphia Media Holdings to test the results of advertising in our print and online products and to stimulate discussion on a timely environmental topic of interest to all citizens."
You know, I was […]

By Jennifer Gniadecki -- 6 comments